Research & Development
Annual Report 2018
UNIVERSITI TUNKU ABDUL RAHMAN
Centre for Business and Management
(CBM)
SUMMARY OF ACTIVITIES
| No. | Date | Event |
|---|---|---|
| 1 | 18 January 2018 | Mobile Social Media Advertising in Tourism: A New Form of Marketing Channel? |
| 2 | 2 February 2018 | Procedures in Applying for Consultancy Work in UTAR |
| 3 | 30 March 2018 | The Art and Science of Customer Experience Management |
| 4 | 7 June 2018 | Living a Balanced Life |
| 5 | 2 July 2018 | Strategy on Writing a Conference Paper |
| 6 | 10 July 2018 | Talk on Sumitomo Grant |
| 7 | 13 July 2018 | Special lecture class for Master and PhD candidates |
| 8 | 13 August 2018 | National Economic and Technological Development Zone (EDZ) in China with case study of Suzhou Industrial Park and its implication to Malaysia |
| 9 | 3 October 2018 | Entrepreneurship training & education in the CUHK MBA Program |
| 10 | 8 November 2018 | Assessing Safety Management and Safety Practices on Improving Safety and Patient Outcomes in the Malaysian Health Care System |
