Centre for Immersive Technology and Creative



Centre Name: Centre for Immersive Technology and Creative (CITC)
Chairperson: Mr. Aloysius Yapp
Description of Centre:

CITC’s direction is to seek heritage and culture preservation by new media, VR in Medicine and Therapy and Previsualisation and Conceptualisation into the creation of creative content.

Research Area:
  • AR and VR technology development
  • Multimedia Conceptualization and Previsualization
  • Practice led research
  • Creative studies research
  • Cognitive science studies in VR/AR